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All about couponing 7 Coupon Fun Facts & Statistics

Our love for couponing is obvious, and well, we’re not the only ones. So in this article we have decided to learn how it all started and how it goes 🙂

Fun Facts #1: We had to start with this one: Kourtney Kardashian has an obsession to coupons. Or at least she had it for a whole episode of Kourtney and Kim Take New York.

Although we must admit her obsession went too far… especially when you can save all this time by just visit our website!

Fun Facts #2: Kourtney is not the only one that still collects coupons from newspapers, although websites like ours exist! In fact, newspaper inserts are still the most popular source for coupons. It’s estimated that roughly 50% of the coupons redeemed are from newspaper inserts, and roughly 90% of the coupons issued are from newspaper inserts.

Fun Facts #3: The first coupon was created by Coca-Cola in 1887.

John Pemberton, a pharmacist at the time, creates the recipe for what will one day become Coca-Cola. To promote his recipe, he comes up with an unbeatable marketing strategy: Free drink cards. & The coupon is born. Pemberton would hand out these free vouchers on the street to the general public.

Fun Fact #4: And thanks to Pemberton’s idea (not the Coke though), shoppers saved 4.6 billion dollars with coupons in 2011.

Fun Fact #5: The name coupon comes from the French word “couper,” meaning, to cut.

Fun Fact #6: Coupon usage is only increasing. In 2020, 88 percent of survey respondents in the United States stated that they had used coupons for shopping.

Fun Fact #7: Stores have couponing policies. Coupons are a serious deal!

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